Objective
Develop a set of seven themed items, each packaged in a different way.
Develop a set of seven themed items, each packaged in a different way.
Solution
Working off the concept of a kit for first-time puppy owners, various packages were designed for items such as a collar, leash, toy balls, shampoo, dog bowls, treats, and pick-up bags. A light-hearted design theme was developed for the kit, including an illustrated dog mascot who appears across the packages, with a modernized 1950s theme to play off the “happy family” audience.
Working off the concept of a kit for first-time puppy owners, various packages were designed for items such as a collar, leash, toy balls, shampoo, dog bowls, treats, and pick-up bags. A light-hearted design theme was developed for the kit, including an illustrated dog mascot who appears across the packages, with a modernized 1950s theme to play off the “happy family” audience.
![](https://cdn.myportfolio.com/5d10ff532312987b533d2e4b561fdb7b/58b4ac66106af47f60bbb1de_rw_1920.jpg?h=390496a4f1760457e8e089181d8dc4ae)
![](https://cdn.myportfolio.com/5d10ff532312987b533d2e4b561fdb7b/a1b8552511399f72faac519c_rw_1200.jpg?h=ab4c54b40367155b8ceaafe9ba85ea32)
![](https://cdn.myportfolio.com/5d10ff532312987b533d2e4b561fdb7b/65796edfa3eea06b55cd0507_rw_1200.jpg?h=7f90368c58d2d92f029c982c2759fc25)
![](https://cdn.myportfolio.com/5d10ff532312987b533d2e4b561fdb7b/0617bbcd7a802ae06676393b_rw_1200.jpg?h=3211b42c0079879446785f5b1c39db06)
![](https://cdn.myportfolio.com/5d10ff532312987b533d2e4b561fdb7b/e990f282557c5aa9a540534c_rw_1200.jpg?h=2814ff98e930db9fefddd2edd9e803d0)
![](https://cdn.myportfolio.com/5d10ff532312987b533d2e4b561fdb7b/eb476414a5950ec33d1fc2a4_rw_1200.jpg?h=b55c59384ef68ce7a242414b680965a5)
![](https://cdn.myportfolio.com/5d10ff532312987b533d2e4b561fdb7b/fe34273394b5d626d9cc2adb_rw_1200.jpg?h=e5059dbcf92c5bd680e29c2670ec7072)